Striga Solutions is a pioneering startup protecting the food security and livelihoods of millions by combating the spread of Striga in sub-Saharan Africa by enhancing pearl millet production for smallholder farmers.

Originally a seed incubator at the KAUST Univesity, the company sought to solidify its position in the marketplace while simultaneously attracting potential investors. This necessitated a new brand identity and the establishment of a compelling digital presence.

Black Zebra delivered naming and a visual identity system, comprehensive brand guidelines, and website design, including engaging content.